SaaS Case Study: How Fred Linfjärd Cut Churn in Half
Learn how growth expert Frederic Linfärd reduced churn by 50% in a previous role as ecommerce manager for a popular photography software platform.
In our first episode, we sat down with growth expert Frederic Linfjärd to discuss conversion optimization (CRO) for SaaS.
We followed it up with deep dive into churn. Specifically, how Fred slashed it by 50% in a previous growth role at a software company.
He discusses the difference between voluntary and involuntary churn, how to build and scale an automated churn reduction engine, and more.
Transcript for this episode.
This podcast is brought to you by FastSpring. As the leading merchant of record payment platform for digital products, FastSpring delivers an all-in-one solution for payments, subscriptions, and automated tax compliance—enabling digital businesses to expand globally with reduced complexity and lower costs.
We followed it up with deep dive into churn. Specifically, how Fred slashed it by 50% in a previous growth role at a software company.
He discusses the difference between voluntary and involuntary churn, how to build and scale an automated churn reduction engine, and more.
Transcript for this episode.
This podcast is brought to you by FastSpring. As the leading merchant of record payment platform for digital products, FastSpring delivers an all-in-one solution for payments, subscriptions, and automated tax compliance—enabling digital businesses to expand globally with reduced complexity and lower costs.
